The Job

For our Client, well-known international brand in coffee and coffee equipment we are looking for the Candidate for the position of the Marketing Brand Manager.

Scope of responsibilities:

  • Support in design and implementation of long term market entry and marketing plan.
  • Translating brand strategies into brand plans, brand positioning and go-to-market strategies.
  • Preparing marketing plans for relevant product categories (Online / Offline).
  • Establishing performance specifications, cost and price parameters, market applications and sales estimates.
  • Monitoring market trends.
  • Overseeing marketing and advertising activities.
  • Responsible for Marketing Budgets.

Requirements

  • At least 5-7 years of experience in Brand Management (small electrical appliances / FMCG) with proven track in managing marketing budgets (of limited scale).
  • Highly experienced in developing Marketing plans and investments/budget proposals.
  • Highly experienced in Online business / marketing tools.
  • Excellent understanding of the full marketing mix and up-to-date with latest trends and marketing best practices.
  • Expected higher education with University degree in Business Administration and/or Marketing is required.
  • Fluent in English is mandatory.
  • Ideal candidate would combine brand management with trade marketing experience as this position will provide activities both in ATL as well at the point of purchase.
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